Southeastern Illinois College’s Marketing Department earned three Medallion Awards for excellence in marketing and communications at the National Council for Marketing & Public Relations (NCMPR) District 3 Conference held in early October in Madison, Wisconsin.
The annual Medallion Awards recognize outstanding marketing and public relations work among community and technical colleges across Illinois, Indiana, Michigan, Ohio, Wisconsin, and Ontario, Canada.
SIC received one Gold and two Bronze Medallion Awards in the following categories:
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Gold – Video Shorts (Single): “Behind the Wheel: Dustin’s Story,” produced in partnership with Camera Coalition and featuring SIC Commercial Driver’s License (CDL) graduate Dustin Neace.
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Bronze – Social Media Post or Story (Video): “The ASMR You Didn’t Know You Needed,” created by Regen Arnette of Harrisburg, a recent SIC graduate and former Marketing student worker. The video features Diesel Technology Instructor Robbie Lindhorst in a humorous take on the popular ASMR video trend.
- Bronze – Logo Wear: The 2025-26 SIC T-shirt design, featuring the college’s updated Freddie Falcon mascot and “Home of the Falcons” branding.
The Gold Award-winning video features Neace, a former professional mixed martial artist and military veteran, sharing his experience in SIC’s four-week CDL program. Through his personal story, the video highlights the program’s hands-on training, experienced instructors and opportunities for students seeking careers in commercial driving.
The Bronze Award-winning social media video takes a more humorous approach to promoting SIC’s technical programs. Inspired by a popular social media trend, the video features Lindhorst demonstrating the sounds of a Can-Am Defender in an entertaining parody. The video generated more than 15,000 views across Facebook, Instagram and TikTok and even caught the attention of the official Can-Am Off Road Instagram account.
SIC’s annual T-shirt design was also recognized for its creative use of college branding. Distributed to students and employees at the beginning of the academic year, the shirts are a longtime SIC tradition and help build school spirit and recognition throughout the community.
“These awards are especially meaningful because they recognize the creativity and teamwork that go into sharing SIC’s story,” said Angie Wilson, Executive Director of Marketing and Public Relations. “We have a small but dedicated marketing team, and we work hard to find fresh, engaging ways to showcase our students, employees and programs. It’s exciting to see that work recognized among our peers.”
NCMPR is a professional organization dedicated exclusively to marketing and public relations professionals at community and technical colleges. Its annual district conferences provide opportunities for professional development, networking and recognition of outstanding work in college communications.
For more information about Southeastern Illinois College, visit sic.edu.